As the only white people in China, the Tajik nationality has a very rich national culture and is also one of the important representatives of Chinese intangible cultural heritage culture. This work is presented in the form of IP, publicizing and disseminating the national culture of the Tajik nationality as the starting point for design, and innovative design based on respect for national culture. The colors are bright colors that the Tajik people love, the characters wear classic hat ornaments, and the Tajik embroidery is painted on the clothing, and the final movement uses the classic movements of the Tajik eagle dance. Form a playful and lively image, make it more in line with the aesthetic requirements of the current young people, let the public have a new sensory experience of the national culture, so as to achieve the role and value of effective communication, and inherit the excellent national culture.