The work takes the world intangible cultural heritage: "Xie Jiaba and Jinpu Railway Lianzhen Water Supply Institute in Canal District, Cangzhou City, Hebei Province, China" as the design object, and uses VR and video methods to combine "traditional and modern" Digital tourism design. The video and VR QR code show Xie Jiaba's spring, summer, autumn and winter, level 4, morning and evening, festivals, etc., so that people can better experience the cultural atmosphere of Xie Jiaba. The product uses 3D modeling combined with VR technology to enable tourists to experience the scenic spot with one click, bring a brand-new marketing mode to the scenic spot, assist the scenic spot to carry out online and offline marketing, and spread the brand image. The use of VR 3D panorama 3D online display can also enhance the spread of brand image publicity across regions, regardless of the light and peak seasons, long-term online marketing, and realize a 24-hour intelligent tourism experience all year round. Let tourists "visit" scenic spots anytime and anywhere, greatly reducing the cost of decision-making.