© DMT Competition
Award-winning Work Information & Description
Work Title
Packaging Design of White Lotus Seed in Guangchang
Category
Rural Revitalization
Institution
Jiangxi University of Finance and Economics
Advisor
Hu Jia Li, Huang Zhi Ming
Team Members
Tong Jing Yu/Zheng Xuan Zuo/Lu Xin Kang
Award
Second Prize in the National Competition
Year
2023
Description
The packaging design works of Guangchang lotus seeds are inspired by the combination of tradition and modernity, and show the historical heritage and fresh taste of the products through the deep lotus patterns and the bright colors of local buildings. The exquisite packaging pattern not only highlights the high quality of lotus seeds, but also conveys the high quality and uniqueness of the brand to consumers. This design aims to attract the attention of consumers, enhance the market attractiveness of the product, increase the sales of local lotus seeds, while maintaining the traditional values of the brand.