Through the integration of "Internet of things agriculture", it aims to explore the development direction of the future industry, meet the needs of customers for in-depth experience, realize the integrated mode of planting, raising, collecting and marketing, and create a third generation e-commerce platform with immersive and traceable experience. The cloud farm platform provides users with an immersive experience by renting land online and planting simultaneously offline. Users can monitor the situation of the planting area through the platform, and carry out watering, fertilization, harvest and other operations, and finally deliver the agricultural products to the users through express delivery, realizing the whole process of transparent management from the field to the table. In terms of traceability experience, the cloud farm project has established an intelligent production supervision system, which is composed of terminal control, server, application and user terminals, realizing the visualization of agricultural planting, meteorological environment and soil monitoring. The project is also equipped with an intelligent insect monitoring system and solar monitoring insecticidal lamps to ensure that problems are found and solved as soon as disasters occur, ensure the healthy growth of crops, realize green source supervision and protection, and effectively solve consumers' concerns about food traceability safety.