This work is an interactive experience platform for the museum of traditional Chinese medicine. Maya,Blender,3D MAX and Adobe Substance 3D Painter software are used to make nearly real three-dimensional models, and environment construction and virtual reality interactive production are carried out in Unity, thus establishing a cultural tourism publicity hall relying on virtual reality rural revitalization. The publicity hall is mainly divided into four parts, from shallow to deep, for visual reproduction. In this publicity hall, players will take the first perspective and directly visit and experience the publicity of Zhenping County's rural revitalization cultural tour. At the same time, they will have interesting and meaningful interactions in the publicity hall: knowledge question and answer, voice broadcast, film watching herbal map, wormwood planting and some moxibustion production experience, etc. In order to feel and understand Zhenping County's historical and cultural background, as well as the conclusion of wormwood planting and moxibustion production in Zhang Zhongjing venue, in-depth excavation of rural natural, historical, folk and cultural resources. In the first part, along with the voice broadcast and explanation, knowledge questions and answers can be conducted through the electronic screen, and the wormwood planting can only be experienced after all are correct. In the second part, we use the projection screen to play the publicity and introduction video of zhenping county's cultural brigade. Users can use the handle to play, pause, fast forward, fast rewind and other operation controls. In the third part, users can interact with Chinese medicine cabinets, using the handle to control the opening and closing of the Chinese medicine cabinet, you can also observe the characteristics of various Chinese medicine materials, and at the same time understand the origin, shape and processed form of the medicine, etc. In the fourth part, the user can use the handle to control the cultivation of wormwood and part of the production process of moxibustion. The interactive cultural tourism publicity hall uses real and exquisite visual experience and vivid and interesting interaction methods to enable users to fully understand Zhenping County.